Marketing Advisor Update

Sales and marketing tips, insights and advice for service businesses amd companies selling complex or technical products.

Thursday, July 31, 2008

Success > Receivership > Then more success... See how Poppy did it.


Remember Poppy King... and her lipsticks. An Australian success at 19 years old. $5mill p.a. in sales. Out of business at 25.

Like many entrepreneurs (young and old) Poppy had a great idea but not enough business savvy.

This led to her having to sell her business, which never got back to the $5mill turnover it had during its heyday.

In this article from the Sydney Morning Herald Poppy explains what has happened since then to help her once again start her entrepreneurial empire.

Under a difference name. In a different country. But much wiser.

And it goes to show that true entrepreneurs often have a rocky road to their final destination. In Poppy's case she was offered a prestigious role at Estee Lauder to launch and run a new range. This helped her to reestablish herself, and regain confidence.

However being an employee in a corporate environment didn't suit her ambition and attitude.

So, now she's off onto her next project.

Bottom line - being an entrepreneur and business owner is certainly risky. Not everyone is a success. Not every idea is a winner. You need to have confidence and faith in yourself... and always be looking for opportunities to move forward.

Labels: , , ,

0 Comments:

Post a Comment

<< Home