30 ways to market your business on the cheap.
As a marketing consultant I'm often asked for ideas on how to promote businesses. In many cases business owners don't want to spend a lot. In some cases they don't need to. So I point you to this comprehensive article listing 30 useful ways to promote your business (courtesy of Business Zone UK).
But be warned... it's not really "on the cheap".
It never is!
Investing time, effort, focus, and money on your marketing effort always comes at a cost.
Initially the cost may be more of an opportunity cost whereby you forgo some project work, or miss out on time with the family, or simply say 'No' to some less-than-productive networking or other business events.
No matter which way you go, make sure you invest in effective and relevant marketing activities. That way your cost will be rewarded with more clients and increased revenue.
For more idea and practical marketing articles visit the Marketing Nous online library.
But be warned... it's not really "on the cheap".
It never is!
Investing time, effort, focus, and money on your marketing effort always comes at a cost.
Initially the cost may be more of an opportunity cost whereby you forgo some project work, or miss out on time with the family, or simply say 'No' to some less-than-productive networking or other business events.
No matter which way you go, make sure you invest in effective and relevant marketing activities. That way your cost will be rewarded with more clients and increased revenue.
For more idea and practical marketing articles visit the Marketing Nous online library.
posted by Stuart Ayling @ 9:11 PM
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